Date: Mon, 21 Jul 2003 09:31:09 +0200
From: <bree@(remove this )iae.unicaen.fr>
Subject: CFP: The Normandy Days of Consumer Research

The Normandy days of Consumer Research - 3rd meeting
Theme: Society and Consumption
11th and 12th March 2004

SCIENTIFIC COMMITTEE

Olivier BADOT (Pr EAP-ESCP)
Pr Joël BREE (Université de CAEN - ESC Rouen)
Pr Jean-Jack CEGARRA (IAE de Lyon 3)
Bernard COVA (Pr EAP-ESCP)
Pr Jean-Claude DAUMAS (Université de Franche-Comté)
Pr Christian DERBAIX (FUCAM, Mons)
Pr Véronique des GARETS (IAE de Tours)
Pr Dominique DESJEUX (Université ParisV-Sorbonne)
Pr Pierre DESMET (Université Paris-Dauphine et ESSEC)
 Pr Pierre-Louis DUBOIS (Université Paris II)
Pr Marc FILSER (Université de Bourgogne)
Isabelle GARABUAU- MOUSSAOUI (Argonautes, CERLIS, Paris V,
  CNRS)
Pr Pierre GREGORY (Paris I)
Benoît HEILBRUNN (Pr EM Lyon)
Pr Jean-François LEMOINE ( IAE de Nantes)
Pr Gérald ORANGE (IAE de Rouen)
Jean-Pierre POULAIN (Université Toulouse 2)
Pr Bernard PRAS (Université Paris-Dauphine et ESSEC)
Pr Elyette  ROUX (Groupe ESSEC et IAE d'Aix en Provence)
Bertil SYLVANDER (INRA le Mans)
Elisabeth TISSIER-DESBORDES(Pr EAP-ESCP)
Pr Pierre VOLLE (IAE de Lille)
Pr Monique ZOLLINGER (IAE de Tours)

A CALL FOR PAPERS

POSITIONING OF THE COLLOQUIUM

The colloquium seeks to regroup and to present works from across the
country, which correspond to original studies on consumption as a social
phenomenon (in the style of Consumer Research or Consumption Studies).
This positioning towards the grasping and understanding of a consumer
culture facilitates, notably, a multi-disciplinary approach to marketing,
covering the use of the benefits of sociology, history, anthropology and
ethnology.

THÈMES OF PAPERS

We positively welcome a diverse variety of fields and approaches for
  consideration at this colloquium. The following list should be treated 
as a
  guide, and certainly not as an exhaustive catalogue of acceptable themes 
:
The consumer society
The material culture
The specific or general history of consumption
Buying behaviour
Decision-making in the field of consumption
The frequentation, animation of the marketplace
Marketing applications in new consumer domains
  (leisure, culture, sport.)
Consumption of social or public services
Consumption and postmodernism.

PUBLICATION

The research papers presented will be published in the form of 
proceedings.

EVALUATORY PROCEDURE

Papers should be sent before the 15th December 2003 in the form of an
electronic file to one of the following addresses:

BREE Joël : bree@(remove this first) iae.unicaen.fr       or
REMY Éric : remy.e@(remove this first) wanadoo.fr

The submission format for papers is explained under the heading:
« instructions to authors »

Papers will be subject to anonymous evaluation by 2 readers and the 
response
to authors will be given on the 2Oth February 2004.

THE ORGANISATION COMMITTEE

ABITBOUL Richard ; ADAM-LEDUNOIS Sonia ; BREE Joël ; GODEY Bruno; 
JACQUEMIER
Laure; KOPEL Sandrine ; REMY Éric ; SOHIER
Gaëlle

INSTRUCTIONS TO AUTHORS

Articles should be presented in the following manner

1. The front cover should present the title of the article, the name of 
the
author, his or her occupation, and full contact details (work and home
address, telephone and fax numbers, email address) and any
acknowledgements due for technical and or financial assistance.

2. The second page is to include the article's title and a summary of the
article. It must be written in both French and English, and this includes
the title. Immediately following the summaries, list a few keywords (in
French and English) - those choice terms, which you deem to be most
pertinent to the piece.

3. The text itself should begin on page 3.
- Main body of the text: Book Antiqua 11
- Single spacing
- Margins 2,5 cm on each side
- At the top and the bottom of the page: 1,27 cm
- Titles : Book Antiqua 13
TITLE 1 : BOOK ANTIQUA BOLD 13 IN SMALL CAPITALS WITH NO INDENTATION
Title 2 Book Antiqua bold Italic 13 without indentation,
Title 3 Book Antiqua Italic 13 with indentation.
 Foot notes: Book Antiqua 9
- All tables and figures are integrated into the text, numbered and 
titled.

4. Following the article, the following should appear, in this order:
- Any appendices (methodological or otherwise) designated A1, A2, A3,
  etc. ;
- Bibliographic references. These must follow the norms as set out by the
  review Recherche et Applications Marketing. Within the text, reference
  quotes will appear between parentheses, with the name and date of
  publication e.g.: (Gallopel, 2000).
Bibliographic references should be presented in Book Antiqua 11, with a
  negative indentation of 0.3.
Example:
Gallopel K. (2000), Contributions affective et symbolique de la musique
publicitaire : une étude empirique, Recherche et Applications en 
Marketing,
15, 1, 3-19.

5. The final, completed version of the article must be sent by email. The
article must imperatively be typed in Word, preferably on a PC- compatible
computer.

J. BREE
Professor at the university of Caen and at the Rouen Graduate school of
management

Present At the Rouen School of Management Group